Head of Threads and Instagram Adam Mosseri announced today that Threads is launching a new feature that lets users filter words and phrases from their feeds and mentions. The Hidden Words feature automatically mutes common words, phrases and emojis that may be offensive to users. In addition to these predefined filters, users can add their own custom words and phrases to the settings. Users can disable these settings at any time.
Earlier this week, dating app Hinge launched its own “Hidden Words” feature (yes, with the same name) to block requests with comments containing unwanted words.
Image Credits: Threads
Threads said the feature will filter content from both the “Following” and “For You” feeds, search results, profiles and replies to posts.
Controls for reporting posts
The Meta-owned social network already allows users to control who can reply to their posts: anyone, profiles you follow or only mention people. Threads also has the option to limit who can mention you in their posts, replies, and bio: everyone, profiles you follow, or no one.
Now the company plans to introduce similar controls for listings of offers. Threads said it will soon let you limit who can mention your posts. Additionally, users will be able to manually clip their posts.
The company’s reasoning behind these new controls for offer posts is that it wants to limit unwanted interactions.
“Since quoting a post is one of the most visible ways to connect with someone on Threads, it was important for us to give users more power over who can interact with them and help reduce unwanted interactions,” he said representative of the company.
Separately, Threads is also testing a way to mute notifications for post interactions. While some of these features aren’t available yet, the company is still shipping new features at a rapid pace as it has begun testing a way to automatically archives posts.
Image Credits: Threads
During Meta’s earnings call on Wednesday, Mark Zuckerberg mentioned that Threads has over 150 million monthly active users.
