It’s 2025, but business cards are still in fashion – just visit any conference or industrial report and you will end up with a heap that is is likely to be rejected earlier than later. But as smartphones have become our repositories for information and contacts, people are understandable to try digital alternatives to business cards.
FlameA starting from Melbourne, you bet that the trend will take off when it started as a hobby project in 2017, offering a digital business card application with Widget QR-Code. Today, the company broadcasts with a gold bag: it now has more than 2.5 million users – both individual customers and 500,000 companies in the US, Canada, the United Kingdom and Australia.
From the back of this progress, the start has now raised a $ 25 million funding round, led by Touring Capital. Returns Backers Blackbird Ventures and Square Peg Capital also participated in the round, as did the new Hubspot investor businesses.
“[The Blinq’s QR] It was a simple, personal way to share who you are and worked well among iPhone users. But it wasn’t until the end of 2019, when most Android devices arrived at QR scanning and adoption began to grow, “said Jerrod Webb, CEO and BLINQ founder in TechCrunch.
Start has taken the B2C2B route since. The application allows users to create several customized digital business cards for different needs and to connect to contacts using them. The application can also automatically record details and synchronize them with CRM systems such as Hubspot or SalesForce using QR codes, email signatures, NFCs, short links or video call background.
Blinq is used by people, small businesses and world businesses and 80% of its customer base is in the US, Webb said. Her team has escaped by five Melbourne -based employees in 67 across Sydney, Melbourne, New York and San Francisco, supporting its efforts to grow products and the market.
“Every time someone uses Blinq, he introduces it to someone new. And further, we see more frequent use by active users as much as they are on the platform, “Webb said. “This built -in sacredness leads to organic growth and maintains the costs of customer acquisition. From the business side, companies pay per headquarters, as more employees adopt the product, the teams grow organically, creating expansion revenue over time.”
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Blinq competes with several companies that provide similar digital business card services, including MobilePopl, Wave; Inflatable. Of course, the application should also face social networking platforms such as LinkedIn, destination pages and services such as Linketree.
But webb feels that blink is more suitable for building relationships and provides users more ways to watch and deal with new contacts.
Webb sees digital business cards as more than one end. “It’s our wedge, because when you are the reliable tool at the moment a relationship begins, you gain the right to configure what follows, we focus on providing people what they need to turn the first impressions into a real impulse-from the dynamic, rich profile environment in smart ways.
