The Chinese DHGATE market becomes a top US application as trade war intensifies

Trump’s trade war has gone viral to Tiktok, pushing a Chinese e -commerce application, dhgate, top of the Apple App Store in the US

After Trump increased US invoices in Chinese imports by 145%Many Chinese suppliers and manufacturers began to do Tikitok Video explaining to consumers how the global market for luxury goods works. Clothes, handbags and other accessories that many people are supposed to have in Europe come from factories in China, these videos explained.

As a result of voltage, Chinese wholesale application Sharp increased to make the first iPhone No. 3 in the US Apple App Store from Monday morning.

For comparison, the application was ranked no. 352 in the top category of iPhone applications free iPhone in the US from Friday April 11, before jumping on 6th Sunday and No. 3 on Monday, according to Intelligence Provider data Competence. On Monday, DHGATE also uploaded to No. 3 in the top general chart for free iPhone applications, including games.

The company tells TechCrunch that on Saturday, April 12, the DHGate app was downloaded 35,400 times on the App Store and Google Play, an increase of 56% from the 30 -day average. The US represented 17,300 from these facilities, a 98% jump compared to the 30 -day average.

On Sunday, April 13, these facilities increased to 117,500 to iOS, increased by 732% from the 30 -day average. The US represented 65,100 of these shots, increased 940%. (Android Download Data for Sunday is not yet available.)

Sharp It is a cross -border e -commerce company that connects both businesses and consumers to suppliers and manufacturers in China and other markets. Today, it offers an inventory of over 30 million products in categories such as electronics, home and toys, shoes and clothing, jewelry, health and beauty and much more, says its site.

The demand for the implementation has evolved from the aforementioned online viral trend, where Chinese manufacturers began to reveal their secrets to the American public. Following this trend, the creators began telling their viewers that the DHGATE application is a source for the luxury market before a brand has added its label to the product.

In a popular Tiktok video, a Chinese manufacturer claims that the majority of luxury bags in the world are made in China, but the bags are then sent to the brand factories in Europe, where the label and the bag are added. In this way, the bags appear as “made in Italy” or “made in France”, the creator of the video claims.

In another videoThe same creator, @Senbags2, says that a $ 38,000 birkin bag is made for just $ 1,400 and that consumers pay only for the logo and the fancy packaging. (The creator’s Tiktok account has been removed but remains numerous stitches and repetitions.)

Videos from other Chinese creators focused on luxury categories such as clothes and jewelry. Brands such as Hermès, Gucci, Louis Vuitton, Chanel and others mentioned the videos, as well as midrange brands such as Lululemon, Tommy Hilfiger, Lacoste and Hugo Boss.

The point of the videos is to emphasize that the US is more dependent on China than they can realize, and even US consumer brands believe that high quality European products are manufactured in the country. Not all rapid fashion and cheap electronics like those found in Shein or Tiktok Shop.

This is not news To anyone who understands the global supply chain, but videos have pushed Tiktok users to look for a way to buy directly from China manufacturers, leading them to DHGate and other applications associated with the Chinese market. A similar application, Taobao, became the first free iPhone application of No. 10 on Monday.

In fact, it may be difficult for consumers to say which factories are the prototypes that are concluded by luxury brands and which simply make copies, also known as Dupes. However, electronic communities like r/dhgate in Reddit It can sometimes provide help on this front.

Using DHGATE is not really a solution to avoid Trump’s invoices, as any Chinese imports in the US will still be affected by invoices outside Some exceptions to electronics – for now. But as a Tiktok commentator highlightThese trends are the result of the US that claim to hold all the cards in the trade war, leading China to respond: “We do all the cards”.