YouTube is changing the design for creators’ channels on the big screen, the company announced today. The changes include more accessible action buttons such as “Register”, a more modern design and other modifications that were introduced for the first time for the artist pages last fall.
At the time, YouTube said the artist pages were part of a larger change to YouTube that also included integrated voice search in the search bar, redesigned menus to make navigation easier, the addition of a new vertical video info menu and larger thumbnails. other things.
In a short video announcing the changes on the creator pages today, YouTube says the update is focused on offering a more immersive layout design that “displays the most relevant content” and makes the Subscribe button easier to access. The update will roll out to all creators in the coming weeks and only to TVs, the company told TechCrunch.
The page offers an option for users to play a mix of video content from the channel along with the new Record button, as images of the changes show. The company suggests all creators to prepare full 16×9 art for their channel banner uploaded to the platform, as the new art is now displayed edge-to-edge.
Image Credits: YouTube
The redesign comes shortly after the company revealed new data showing that the top creators getting the most watch time on TVs had grown more than 400% over the past three years, according to recent post by YouTube CEO Neal Mohan. Creators will likely respond positively to the changes that help increase their subscriber numbers and better visibility of their content on the big screen.
The company competes with traditional TV and streamers like Netflix on TVs, but also with newcomers like TikTok, which launched its own TV app in late 2021.
