After initially testing its AI-powered “Prompted Playlists” feature in New Zealand and recently rolling out to the US and Canada, Spotify was announced on Monday when the tool goes live to Premium subscribers in the UK, Ireland, Australia and Sweden.
Prompted Playlists allow users to create custom playlists by simply describing what they want to hear in their own words. Instead of searching for individual songs or artists, users can describe the vibe, scenario or inspiration they want and Spotify will take care of the rest.
To access the feature, users tap Create, then select Requested Playlist, then enter any prompt in English. The feature is designed to interpret themes including moods, aesthetics and even memories. Prompts can be as broad or specific as the user wants, referencing musical seasons, genres, activities, lyrics, instruments, or even requesting a playlist inspired by a TV show, movie, or personal milestone. Users can also specify whether they want the playlist to feature mostly new music or just music from their library in the prompt.
Once a prompt is submitted, Spotify’s AI creates a custom playlist tailored to the request. The system is based on the user’s listening history and incorporates current music and cultural trends. Additionally, each song comes with a short explanation that offers insight into why it was chosen for that particular playlist.
Users can refine their playlists by customizing their prompts or starting from scratch. For those whose music preferences are constantly evolving, playlists can be programmed to automatically refresh on a daily or weekly basis.
Since this is still in beta, Spotify noted that there may be changes as the company receives feedback and that usage limits currently apply. Some users have was mentioned reaching the limits after about 20 or 30 prompts.
Spotify has recently expanded AI features across its platform, including Page Match, which lets users scan a physical book page to jump to the corresponding point in the audiobook, and About This Song. The platform has also updated its song lyrics feature to provide global translations and offline access. Last week, SeatGeek partnered with Spotify to help listeners easily find concert ticket links on an artist’s page or upcoming tour dates within the app.
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Internally, the company has implemented AI into all of its workflows, with co-CEO Gustav Söderström saying earlier this month that Spotify’s best developers haven’t written a line of code since December, thanks to AI.
Spotify is also expanding its audiobook business by venturing into physical book sales. Soon, users in the US and UK will be able to purchase physical copies directly from the app.
