Close Menu
TechTost
  • AI
  • Apps
  • Crypto
  • Fintech
  • Hardware
  • Media & Entertainment
  • Security
  • Startups
  • Transportation
  • Venture
  • Recommended Essentials
What's Hot

Google VP warns two types of AI startups may not survive

These former Big Tech engineers are using artificial intelligence to navigate Trump’s trade mess

Sam Altman would like to remind you that people use a lot of energy too

Facebook X (Twitter) Instagram
  • About Us
  • Contact Us
  • Privacy Policy
  • Terms and Conditions
  • Disclaimer
Facebook X (Twitter) Instagram
TechTost
Subscribe Now
  • AI

    Sam Altman would like to remind you that people use a lot of energy too

    22 February 2026

    ‘Toy Story 5’ takes aim at creepy AI toys: ‘I’m always listening’

    21 February 2026

    Great news for xAI: Grok is now very good at answering questions about Baldur’s Gate

    21 February 2026

    UAE’s G42 partners with Cerebra to deploy 8 exaflops of computers in India

    20 February 2026

    Why these startup CEOs don’t think AI will replace human roles

    20 February 2026
  • Apps

    Apple’s iOS 26.4 arrives in public beta with AI music playlists, video podcasts and more

    22 February 2026

    India’s Sarvam launches Indus AI chat app as competition heats up

    21 February 2026

    Remember HQ? “Quiz Daddy” Scott Rogowsky is back with TextSavvy, a daily mobile game show

    21 February 2026

    As the browser war heats up, Chrome is adding new productivity features

    20 February 2026

    Google says its AI systems helped prevent Play Store malware in 2025

    20 February 2026
  • Crypto

    Hackers stole over $2.7 billion in crypto in 2025, data shows

    23 December 2025

    New report examines how David Sachs may benefit from Trump administration role

    1 December 2025

    Why Benchmark Made a Rare Crypto Bet on Trading App Fomo, with $17M Series A

    6 November 2025

    Solana co-founder Anatoly Yakovenko is a big fan of agentic coding

    30 October 2025

    MoviePass opens Mogul fantasy league game to the public

    29 October 2025
  • Fintech

    InScope raises $14.5M to solve financial reporting pain

    20 February 2026

    OpenAI deepens India push with Pine Labs fintech partnership

    19 February 2026

    Cash app adds payment links so you can get paid in DMs

    11 February 2026

    MrBeast’s company buys Gen Z fintech app Step

    9 February 2026

    Stripe Alumni Raise €30M Series A for Duna, Backed by Stripe and Adyen Executives

    5 February 2026
  • Hardware

    Joseph C Belden: Last Chance for Innovators to Earn Scaling Privileges

    20 February 2026

    At a critical time, Snap is losing a top spec executive

    20 February 2026

    Freeform Raises $67M Series B to Scale Laser AI Production

    19 February 2026

    India’s Sarvam wants to bring its AI models to phones, cars and smart glasses

    19 February 2026

    Google debuts $499 Pixel 10a

    18 February 2026
  • Media & Entertainment

    Google adds music-making capabilities to its Gemini app

    21 February 2026

    Disrupt 2026 Super Early Bird pricing expires in 1 week

    20 February 2026

    YouTube’s latest experiment brings its AI chat tool to TVs

    20 February 2026

    OpenAI, Reliance partner to add AI search to JioHotstar

    19 February 2026

    SeatGeek and Spotify are teaming up to offer concert ticket discounts within the music platform

    19 February 2026
  • Security

    Error on student admissions website exposed children’s personal details

    21 February 2026

    Ukrainian man jailed for identity theft that helped North Koreans get jobs at US companies

    21 February 2026

    Cellebrite cut off Serbia citing misuse of its phone unlocking tools. Why not others?

    20 February 2026

    FBI says ATM ‘jackpot’ attacks on the rise, hackers net millions in stolen cash

    20 February 2026

    Sex toy maker Tenga says hacker stole customer information

    19 February 2026
  • Startups

    Google VP warns two types of AI startups may not survive

    22 February 2026

    Co-founders behind Reface and Prisma join hands to improve on-device model inference with Mirai

    21 February 2026

    Nominations for the Startup Battlefield 200 are now open

    21 February 2026

    The OpenAI mafia: 18 startups founded by graduates

    20 February 2026

    Nvidia deepens early-stage push into India’s AI startup ecosystem

    20 February 2026
  • Transportation

    These former Big Tech engineers are using artificial intelligence to navigate Trump’s trade mess

    22 February 2026

    Rivian owners will soon be able to access vehicle controls using their Apple Watch

    21 February 2026

    Lucid Motors is cutting 12% of its workforce as it pursues profitability

    21 February 2026

    New York puts the brakes on robotaxi expansion plan

    20 February 2026

    AI data center boom fuels Redwood’s energy storage business

    20 February 2026
  • Venture

    Ali Partovi’s Neo appears to upgrade the throttle model in low dilution terms

    21 February 2026

    Peak XV Raises $1.3B, Doubles In AI As Global India VC Competition Heats Up

    21 February 2026

    General Catalyst commits $5 billion to India over five years

    20 February 2026

    Reload wants to give your AI agents a shared memory

    20 February 2026

    This VC’s best advice for building a founding team

    19 February 2026
  • Recommended Essentials
TechTost
You are at:Home»Transportation»Rivian lays off 10% of workforce as EV pricing pressure mounts
Transportation

Rivian lays off 10% of workforce as EV pricing pressure mounts

techtost.comBy techtost.com24 February 202404 Mins Read
Share Facebook Twitter Pinterest LinkedIn Tumblr Email
Rivian Lays Off 10% Of Workforce As Ev Pricing Pressure
Share
Facebook Twitter LinkedIn Pinterest Email

Rivian is laying off 10% of its salaried workforce in an effort to cut costs in an increasingly difficult electric vehicle market, putting even more pressure on its future, more affordable EV called the R2. A limited number of non-manufacturing hourly employees will also be cut, founder and CEO RJ Scaringe said in a company-wide email.

This is the third round of layoffs for the EV company since July 2022, when Rivian cut 6% of its workforce. The company cut another 6% of jobs in February 2023.

The company more than doubled the number of EVs it built and shipped in 2023 compared to 2022. However, Rivian lost more than $5.4 billion for the year and announced on Wednesday that it expects to build just the same amount — 57,000 — of electric vehicles in all of 2024. Rivian said it plans to close its sole factory in Normal, Illinois, in the middle of the year to upgrade its production line in hopes of improving rates production by about 30 %.

As a result, Rivian says it expects to lose, on an adjusted basis, about $2.7 billion in 2024 and has decided to “continue our company-wide cost transformation program.” This includes changes to the design and engineering of its vehicles, making manufacturing more efficient and laying off more employees. The company said it expects capital spending to reach $1.75 billion in 2024 — up from the $1.03 billion it spent last year, driven by additional investments in next-generation technologies, its future Georgia plant and its activities in the market.

The company’s guidance for production and profit loss combined with layoffs sent Rivian shares down more than 15.6% in after-hours trading.

“Our business faces a challenging macroeconomic environment – including historically high interest rates and geopolitical uncertainty – and we must make deliberate changes now to ensure our promising future,” Scaringe said in an email to the company. “We must strategically prioritize the growth areas of our business, including the launch of Peregrine and R2, as well as investing in our go-to-market capabilities.”

Rivian reported on Wednesday fourth-quarter revenue of $1.3 billion, more than double the $663 million it generated in the same period in 2022. On a year-over-year basis, Rivian reported revenue of $4.4 billion, up from $1.66 billion in 2022. The majority of of revenue came from the sale of its electrical. It generated about $39 million in the fourth quarter and $73 million for the full year from the sale of regulatory credits.

The company reported a net loss of $1.5 billion in the fourth quarter, a slight improvement over the $1.72 billion loss it reported in the fourth quarter of 2022. On an adjusted basis, it reported a loss of $1.1 billion compared to a loss of 1, $5 billion in the same year-ago period.

Rivian, which makes an all-electric pickup truck, SUV and a commercial truck, has made progress in terms of losses per vehicle. Although it still has a long way to go before it reaches its end. The company reported that it lost $43,372 per unit delivered in the fourth quarter, an improvement of more than two-thirds from the $124,162 it lost per unit in the fourth quarter of 2022.

“We took significant steps to driving bigger efficiency in 2023 gross profit per vehicle improved with approximately $81,000 when we compare the fourth quarter of 2023 to the fourth quarter of 2022,” Scaringe said on an earnings call Wednesday. “As we principle 2024, I I want to tone us team’s goes on sense of urgent and Theworship mentality and driving further efficiency throughout The organization.”

electric vehicles lays mounts pressure pricing profits Redundancies Rivian workforce
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
Previous ArticleReddit’s upcoming IPO could reward its power users
Next Article Byju founder ousted by shareholders says sacking rumors ‘highly exaggerated’
bhanuprakash.cg
techtost.com
  • Website

Related Posts

These former Big Tech engineers are using artificial intelligence to navigate Trump’s trade mess

22 February 2026

Rivian owners will soon be able to access vehicle controls using their Apple Watch

21 February 2026

Lucid Motors is cutting 12% of its workforce as it pursues profitability

21 February 2026
Add A Comment

Leave A Reply Cancel Reply

Don't Miss

Google VP warns two types of AI startups may not survive

22 February 2026

These former Big Tech engineers are using artificial intelligence to navigate Trump’s trade mess

22 February 2026

Sam Altman would like to remind you that people use a lot of energy too

22 February 2026
Stay In Touch
  • Facebook
  • YouTube
  • TikTok
  • WhatsApp
  • Twitter
  • Instagram
Fintech

InScope raises $14.5M to solve financial reporting pain

20 February 2026

OpenAI deepens India push with Pine Labs fintech partnership

19 February 2026

Cash app adds payment links so you can get paid in DMs

11 February 2026
Startups

Google VP warns two types of AI startups may not survive

Co-founders behind Reface and Prisma join hands to improve on-device model inference with Mirai

Nominations for the Startup Battlefield 200 are now open

© 2026 TechTost. All Rights Reserved
  • About Us
  • Contact Us
  • Privacy Policy
  • Terms and Conditions
  • Disclaimer

Type above and press Enter to search. Press Esc to cancel.