The videos created by AI- “Brain Rot” appear all over the internet and pay close attention. They are currently gaining attraction between younger users, these clips have wild characters, as well as A shark wearing sneakers and a cappuccino ballerina for a head.
A boot that drives this trend is Openfounded by two former Google employees in 2022. It places about 3 million monthly active users.
The company recently launched a new “One Click Story” feature at Open Beta, which allows users to introduce a single proposal, a script or even a song and turn it into a video with a story of history. This may include anything from a light story about Tiktok in more serious content, such as Execter or music videos for YouTube. OpenATR even envisions this feature used for advertising.
With one click story, there are three standards to choose: Vlog of characters, music video or explaner. For a Vlog character, users start by downloading a picture of their character and enter a question. If a song is uploaded, the software understands the lyrics and creates a animation that is aligned with the themes of the song, such as visualizing flowers blooming in a garden.
Users can process individual clips by re -examining the author’s storyboard and the Tweaking prompts for a more sophisticated result. The platform collects over 50 AI models, allowing users to choose their preferred tools, such as Dalle-3, GPT, Imagen, Flux Kontext and steady diffusion.
The goal of the new feature is to further reduce the obstacle to become a AI creator, a medium that remains extremely popular despite the ongoing controversy.
While these tools can be beneficial – such as using video generator to quickly produce content with original characters and narratives – there are many ethical issues that need to be addressed. These include imitation of other artists’ styles, intellectual property rights and the dangers of abuse and the creation of misinformation.
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During the tests, we noticed that the choice of character vlog can be transferred to a gray legal area due to the types of characters it offers – such as Pikachu, Spongebob and Super Mario – that could create a risk of infringement of intellectual property (IP). In June, Disney and Universal AI Midjourney AI in images created by AI.
Users should be aware that if their videos are found to be violating another’s copyright, the video may be removed social media platforms and if the user is found to have contributed to the infringement, it may be possible in accordance with copyright laws, which may lead to copyright law.
“We are trying to be careful about the IP infringement,” said Coco Mao, co -founder and chief executive, at TechCrunch. “When you upload some IP characters, by default, the models we use will reject them and are not able to produce the IP character, but sometimes slips.”
Mao added that the company is open to speak to important IP holders to get licensing for characters.


One aspect that believes that OpenArt separates it is its ability to maintain the cohesion of character. He argues that, unlike the average video model often based on simple, autonomous clips that users need to combine in a coherent story, Openart aims to ensure that both visual and narrative remain consistent.
“A problem that many AIs couldn’t really handle well is to be consistent in the same video … If you don’t have the same character, then it is difficult to sink into history,” Mao said.
Looking forward, the company plans to repeat the operation of a click, allowing users to create video with conversations between two different characters. Another plan for the course map is the development of an application for mobile.
OpenATR works in a credit system. It offers four designs, with the most basic cost of $ 14 per month for 4,000 units, including up to four clicks, 40 videos, 4,000 images and four characters. The advanced plan costs $ 30 a month for 12,000 units and includes up to 12 stories with one click. The Infinite Plan is available at $ 56 a month for 24,000 units and there is also a team plan available for $ 35/month per member.
OpenATR has raised $ 5 million to date funded by Basis based on DCM businesses and businesses and has a positive cash flow. In addition, the company said it was on the right track to reach an annual revenue of more than $ 20 million.
