Apple on Thursday shared its annual list of App Store Award winners, continuing its tradition of celebrating the best apps and games of the past year.
For 2025, the winning iPhone app was visual designer Tiimo, and the iPhone game of the year was the Pokémon TCG Pocket card game.
Although Apple continued to shy away from naming a dedicated AI app or chatbot AI app of the year, artificial intelligence was featured among the year’s winners.
Apple’s App of the Year, Tiimofor example, it’s described as a visual AI planner that turns to-dos into plans with visual timelines. The app uses artificial intelligence to break down your tasks into a realistic timeline, calculating how long each step of a task might take and helping you create a plan.
Meanwhile, iPad App of the Year, Detailsimplifies video editing with an AI “Auto Edit” feature that handles things like unmute, zoom cuts, and adding titles and captions.
A Cultural Impact winner, StoryGraphuses a machine learning AI to make book recommendations based on reading data, while another Be My Eyesoffers an AI assistant that provides visual descriptions of real-world images for blind and low-vision users.
And Apple Watch App of the Year, Wrongincludes an AI assistant that turns training data into insights.
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The company also announced winners for iPad, Mac, Vision Pro, Apple Watch, Apple TV and a standout in its own subscription gaming service, Apple Arcade.
In addition, Apple gave some apps the “Cultural Impact” award. These apps, the company said, offered useful tools, promoted understanding, or shaped an inclusive world.
Apple originally named 45 apps and games as finalist for its awards in November, and the list is now narrowed down to 17 apps and games. Winners include:
