With 4 million application downloads, Estonia -based start Vocal image Its purpose is to help people improve their voice and communication skills with training with AI. But of its 160,000 active users, it may be its chief executive, Nick Lahoika, who better integrates his mission.
Lahoika was born in Belarus, did not speak English until his relocation to Estonia and once fought with the stress of speech. However, he went to “win a lot of racing races” on behalf of the start of coaching voice, inspired by his trip, he told TechCrunch.
“When I was at school, I was a little intimidated for a vague wording,” Lahoika said. In the early 1920s, as a young, insecure founder, he met with a vocal coach, Maryna “Rusia” Shukiurava, who taught him that voice and communication could be trained.
To help others, they started a YouTube channel that was finally transformed into a vocal image, which places the subscription-based application as an affordable alternative to one-on-one training you can use at home. ‘You can make strange movements, strange sounds […] And you feel safe, “Lahoika said.
With an interactive library that includes language twisters, breathing exercises and tips for gestures, the voice image is increasingly leaning to AI to give automated feedback and personalized tips, thanks to a large extent in the addition of co -founder and CTO Mikalai Karaliou, Lahoika said.
These guided trips revolve mainly around work -related goals, such as enhancing professional or leadership skills and the development of public speech or presentation potential. But voice image also supports people who just want to increase their confidence as well as LGBTQ people whose rights shukiurava Was supported in Belarus.
While the trio is from Belarus, it was one of the many founders of Belarus who left their homeland after protests failed to eradicate President Alexander Lukashenko and met violent repression. Lahoika has chosen Estonia for her business environment, which has proven to be a favorable start.
TechCrunch event
Francisco
|
27-29 October 2025
Shortly after his relocation to Tallinn, the vocal image was incorporated into the local starter accelerator who consider starting as one of the ‘Successful stories“Due to its rapid growth. According to Lahoika, the start of $ 6.5 million in annual repetitive revenue (ARR) in less than $ 1 million in pre-funding.
More recently, the start increased a $ 3.6 million seed round led by French company Edtech VC Educapital, with participation from Specialist VC Out of Estonia and Generation fund From Germany, TechCrunch learned exclusively.
Since August, the start is now claiming $ 12 million ARR and about 50,000 paid users, Lahoika said. With a group of 20 people, including the majority of Belarus exiles, the vocal image is now planning to develop the development team and develop more locations (other than English, Spanish, German, French, Ukrainian and Russian).
This funding does not come long after choosing the start of Hugging Face, Meta and Scaleway as one of their five winners European starting program AIbut also at a time when facing increased competition. For example, recently Edtech Company added a speech instructor with AI In the application of social skills, Skillsta. But the voice image can count on its own GDPR that is in line with AI.
With about 35,000 records a day, the voice image has garnered more than 1 million real control samples. Even better, these recordings are highlighted by the community through voice evaluation, a collaborative characteristics that allows users to decide whether others sound “confident” or “childish”.
This is the type of data set that applications such as the voice image need strongly to improve their accuracy. It could also help the newly established AI companies to perfect their artificial voices by creating further tail to start beyond the roots of the B2C.
