Just before Apple’s Worldwide Developers Conference (WWDC) in June, Bloomberg has published leaked renders of what Apple’s planned AI upgrade to the iPhone could look like — including a brand new Siri app meant to compete with ChatGPT and other AI chatbots — as well as how Siri’s new features will mesh across the operating system.
The images were produced by Bloomberg based on what it saw and learned from sources.
While you’ll still be able to press a button in iOS 27 to activate Siri, the movement and response will now come from the iPhone Dynamic island — that’s the black, pill-shaped area at the top of the screen that currently houses Live Activities, real-time updates, and interactive screens from apps that appear directly on the phone’s Home screen. This feature will work best for quick voice searches or searches, just like how people use Siri right now.
However, a new feature will offer easy access to Siri-powered search by leveraging the muscle memory of people to swipe down on their screen to access Spotlight Search — a built-in way to find information from both your phone and the web in one place. The swipe-down gesture will still open the search, but now those searches will be based on AI-powered Siri, which includes a reworked AI model that uses Google’s Gemini AI technology under the hood for added intelligence.
From here, iPhone users can search, launch apps, start messages, ask about the weather, add calendar appointments, search their notes and activate app shortcuts, Bloomberg reports, with the results displayed in rich text in a card-style interface also displayed by Dynamic Island.
Apple’s approach to AI is strikingly similar to its predecessor several billion dollars partnership with Google that made Google the default search engine on the iPhone. Just as building a search engine from scratch was never in Apple’s playbook, artificial intelligence presents a similar calculus — it’s too expensive and complex to do it yourself, at least right now. So Apple is working with outside partners on the AI technology that users want today, while also building its own models, including local artificial intelligencethat runs on local devices rather than in the cloud — an approach that allows Apple to lean toward its privacy brand without having to play catch-up.
Bloomberg also notes that there will be a new standalone Siri app — as previously reported — designed to compete directly with chatbots like ChatGPT, Claude, Gemini and others. The app will display the history of your previous chats and allow you to upload documents and photos in addition to text.
Scale, as always, is Apple’s strength. While ChatGPT now has 900 million weekly active users, Apple’s install base (all devices, not just iPhone) is 2.5 billion — meaning the company has an unparalleled runway to introduce AI to people who haven’t yet adopted autonomous AI tools.
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