Amazon was announced on Thursday that it is bringing gaming to Prime Video by integrating its Luna cloud gaming service into the streaming platform. Games like “Hogwarts Legacy,” “EA Sports FC 26,” “Indiana Jones and the Great Circle,” “Clue” and “Taboo” will be available starting today on Fire TVs in the US and UK
With the move, Amazon hopes games can turn Prime Video into a unique entertainment destination, borrowing a strategy from Netflix, which has increasingly embraced party games in recent years. Since Amazon already operates a gaming service, it makes sense for the tech giant to integrate it into its streaming platform.
In addition to third-party titles and cult classics like “Taboo,” the game library will also feature titles developed by Amazon’s gaming division, including the “Courtroom Chaos” games and the co-op card battler “Masters of the Universe: Legends Unite.”
Until now, games on Luna were only accessible through the cloud gaming platform’s standalone app available to Prime members. They will now be available alongside Prime Video movies and TV shows.
Amazon says its vision is to remove barriers to gaming and make it accessible to anyone, regardless of experience or budget. The tech giant says Luna is designed to bring gaming to a much wider audience, removing the need for expensive gaming consoles or PCs and making games as easily accessible as movies or TV shows.
Prime members can now access the new Games tab in Prime Video and start playing on their TV using a controller or their phone.
“For many people, games have been harder to find than they should be,” said Jeff Gattis, general manager of gaming at Amazon, in a press release. “Bringing Luna to Prime Video allows Prime members to discover games more naturally, and if they see one they like, they click on it and get in. That’s less time searching and more time playing great games included in the Prime membership.”
Amazon says it will add new games every month. The tech giant also plans to bring games to additional devices and countries in the coming months.
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